Art and design students and staff from Activate Learning’s Bracknell and Wokingham College have designed a mural which is on display in Princess Square at The Lexicon in Bracknell. The Beautiful Butterfly mural was officially revealed on 8 July.
Sue Boor, Head of Marketing at The Lexicon contacted Visual Arts and Design tutor Sue Dew-Gosling and asked if the art and design students at Bracknell and Wokingham College could design a butterfly mural for visitors to admire and interact with.
The students and staff set to work and created a variety of designs for the mural. The winning design chosen by Councillor Michael Titheridge, Town Mayor, Bracknell Town Council and the Mayor of the Borough of Bracknell Forest, Councillor Ash Merry, was a culmination of the initial designs created by the students, designed by Visual Art and Design tutor, Sue Dew-Gosling.
The original chosen design was supposed to have been painted by the students but due to the COVID-19 lockdown, it was turned into a digital print and was applied to the shutters for the empty shop unit in Princess Square where Sainsbury’s used to be.
The Lexicon ran an online activity throughout April asking local residents to create butterflies using any art medium, which will be displayed alongside the mural.
Yasmin Janse Van Rensburg, aged 18, from Wokingham, is in her first year studying an Art and Design Level 3 Extended Diploma at Bracknell and Wokingham College.
She said: “We were asked to create something that shares happiness and kindness as well as be a great background for pictures. It features bright beautiful colours as well as a style of design called Zentangle.
“Unfortunately, we are unable to paint the mural due to Covid 19, so we hope you like the printed version.”
Sue Dew-Gosling, Visual Art and Design tutor at Activate Learning, said: “The first year Level 3 Art and Design students had a fantastic opportunity back in March to design a panel for a temporarily blank section of Princess Square at The Lexicon.
“Students getting to work on live projects for the community with real clients is an invaluable part of their course.
“The concept was brought to us by The Lexicon, which involved butterflies, feel good words and colours.
“The design is to encourage shoppers to take selfies, (becoming the centre of the butterflies), and enjoy being out in the town. We hope many people will enjoy seeing it and take their own photographs.”
Sue Boor, Head of Marketing at The Lexicon, said: “Our new mural has really brought our Beautiful Butterflies activity to life.
“The students at Bracknell and Wokingham College have worked so hard to bring this special ‘Be Kind’ message, and timely reminder to the town centre!
“We were delighted that so many people took part in our online Butterfly lockdown activity, sharing their own artwork creations, so also decided to dedicate a unit in Princess Square to display everyone’s wonderful entries.
“The Butterfly room is open every day between 11am and 3pm for visitors to The Lexicon to enjoy.”
To celebrate the installation of the Beautiful Butterfly mural, visitors are being encouraged to take part in a selfie competition. For a chance to win one of three Gift Cards for The Lexicon, each worth £40, visitors will need to share a selfie of themselves, their household or support bubble at the mural, and share it on social media using #thelexiconbutterflies. Find out more here.
Find out more about the visual art and design courses that are available to study at Bracknell and Wokingham College and other Activate Learning colleges or contact us on 0800 612 6008.